Assistant Vice President for Admission

Position Overview
The Assistant Vice President (AVP) for Admission leads undergraduate and graduate admissions in setting and executing recruitment strategies that are aligned with the university’s goals. As a key member of the Enrollment and Marketing Division’s leadership team, the AVP works closely with the Vice President and fellow directors to drive enrollment growth, enhance student quality, and optimize net revenue. This role combines visionary planning with collaborative lead advance the university’s mission and impact.

Responsibilities include but are not limited to:
• Foster a culture of positivity, innovation, humor, and excellence within the admission team and across cross-functional partnerships.
• Help shape and execute enrollment strategy, partnering closely with the VPEM to co-lead the bi-annual Strategic Enrollment Management (SEM) planning process and advance institutional goals.
• Prepare annual undergraduate and graduate recruitment plans and ensure Key Performance Indicators (KPIs) are met.
• Supervise and support the admission leadership team, ensuring accountability for plan execution, staff development, and performance outcomes.
• Serve as a compelling public representative of the university at recruitment events, presentations, and high-profile engagements.
• Oversee admission budgets, assess resource needs, and evaluate efficiency and effectiveness of resource use.
• Manage relationships with external partners and vendors to ensure operational efficiency and impact.
• Analyze admission data and enrollment trends to inform strategy, improve yield, and optimize the recruitment funnel across diverse student populations.
• Provide strategic support to marketing staff for graduate and undergraduate programs.
• Collaborate with academic deans, faculty, marketing, financial aid, and student services to support enrollment and recruitment initiatives and enhance the student recruitment experience.
• Champion initiatives that expand transfer, adult, and graduate student recruitment pipelines.

Qualifications and Requirements:
• Bachelor’s degree required.
• Minimum 5 years of progressive leadership experience (director level or higher) in higher education admission or enrollment management.
• Demonstrated success in developing and executing effective recruitment strategies in both undergraduate and graduate admission.
• Exceptional publish speaking and communication skills, with the ability to motivate and inspire diverse audiences.
• Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
• Proven ability to build relationships across campus and lead through influence.
• A leadership style that blends confidence with humility and approachability.

Preferred/Desired Competencies:
• Master’s degree or higher preferred
• Experience in a small, private university setting
• Familiarity with CRM systems and enrollment technologies, Slate preferred

The statements made here are not an exhaustive list of duties, responsibilities, and skills required for this position. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.

For additional position requirements, responsibilities, essential functions, and to apply, please visit https://bluerocksearch.com/available-job/assistant-vice-president-avp-of-admission/

Please contact Nicole Martin, Higher Education Executive Search Consultant with Blue Rock Search, with any questions at nicole@bluerocksearch.com.